The ad

So I have finished the ad and sent some screenshots to Bex, the group leader. These have been put into the presentation and these are the screenshots:

This acts as a storyboard for the video. The book opens from the bookshelf and then all of the text provides links to the website. As the video goes on, hotspots appear showing info bubbles about the books and what features the website has to offer. These also give links to the different sections of the website. 

As I am in charge of social media I have been thinking about where to put this. I thought about putting it on blogging sites as many working mothers will use the internet and some may blog. This will attract custom. I have also thought about putting it on and around mothering sites such as Mothercare as this will attract our target audience. 

I put the different parts of the website in hotspots on the video so if people would like to go directly to the area which the info bubble tells them about, then the link will take them straight there. 

Brainient offers a lot to book sites as it can attract large audiences through it's videos and add direct links to the websites. Brainient could also offer videos and clips of different stories wither for the mothers or for the kids which then entices them to go further into the book and purchase the ebooks of the hard copy for them or their child. 

The good thing about Brainient is that it is diverse so that many different types of video can use it allowing the different books and genres of books to still have a use for Brainient.