So the pitch did not go very well. Some of the group did not turn up and others turned up with no contribution and not knowing what to say. After the 5 minutes we were cut off and we hadn't finished the pitch.
I think we took this project at the wrong angle. We were focused on how to use Brainient to sell books rather than how to sell Brainient to book companies. I was just about to say how we could market Brainient and about advert placement when we were cut off.
The feedback was fair. We had done a lot of research and underlying work but had not thought long enough about how to market Braininet to other book stores.
If we could do this pitch again I would make it from the right angle and explain how we were using Waterstones to market Brainient. I would also expect members of the group to turn up more and offer more of a contribution as it seemed only me, Sam, Bex and Natasha did any work.
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